Online courses
Launch campaigns, webinars and email funnels for course creators.
Your problem
Which of these sounds like you?
Pick the ones you recognise. The rest of this page builds your plan from your answers.
How your customers buy
From first look to application.
Intakes, open days and appeals set the calendar. We time campaigns to those dates and follow up until people sign up or give.
- 01 / 04
Discover
Parents, students or supporters see you on social or in search.
- 02 / 04
Sign up
They register for an open day, webinar or newsletter.
- 03 / 04
Consider
Where most lose customersThey compare options for weeks.
- 04 / 04
Commit
They apply, enrol or give.
Where we jump in
What we do, step by step.
3 steps for online courses, in the order we run them.
- Step 01 / 03
Map the intake calendar
Campaign dates set from your intake, open day and deadline dates.
We set campaign dates from your intake, open day and deadline calendar.
- Step 02 / 03
Build the nurture sequence
Emails from sign-up through to the deadline.
Emails go from sign-up to deadline, with reminders before each key date.
- Step 03 / 03
Launch and track paid social
Ads tracked to applications and donations, not clicks.
Social ads are tracked to applications and donations, so budget moves to what works.
FAQ
Before you ask.
Can you manage Google Ad Grants?
Yes. We set up and manage Ad Grants accounts for eligible charities.
Do you plan around our intake dates?
Yes. We build the campaign calendar from your intake, open day and deadline dates.
Can you track applications, not just enquiries?
Yes, where your application or donation system allows it. We set this up during onboarding.
How do we get started?
Book a call or tell us about your business on the contact page. We reply with next steps and a quote.
Let’s talk
Let’s talk
A 30-minute call with a senior strategist and a free AI audit of your accounts.