Google Ads or Meta Ads: where to start on a small budget

A simple way to decide which platform gets your first budget, based on how your customers search and buy.

Why it matters

Paid ads changes quickly, and small setup mistakes cost money every month. This guide covers what we check on every client account.

What to do

• Review your current setup against the steps below
• Fix the biggest gap first and measure for two weeks
• Repeat monthly and keep notes on what changed

If you want us to review your account, book a 30-minute call.