How we use AI in content production

Where AI speeds up research and drafting, and where an editor still does the work.

Why it matters

Content changes quickly, and small setup mistakes cost money every month. This guide covers what we check on every client account.

What to do

• Review your current setup against the steps below
• Fix the biggest gap first and measure for two weeks
• Repeat monthly and keep notes on what changed

If you want us to review your account, book a 30-minute call.